Promo Campaign

Oleh: Nirwana Advertising  30/08/2010
Kata kunci: creative company

Promotional campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication. Here at Nirwana Kreatika, promo campaigns appear in different media across a specific time frame. The campaign theme is the central message that will be communicated in the promotional activities. The campaign themes are usually developed with the intention of being used for a substantial period but many of them are short lived due to factors such as being ineffective or market conditions and/or competition in the marketplace and marketing mix.

Kata kunci: creative company